Apple Inc has launched its new product -iPhone 12.
The four versions with faster 5G connectivity which the Cupertino, California Company hopes will spur a wave of upgrades and keep its sales booming through the end of the year.
The cost of the new product is starting at $699. Howvere, the iPhone 12, with a 6.1-inch display, will sell for $799.
The phone has flat sides with a flush display, similar to the company’s iPhone 5 and a departure from rounded edges in recent years.
Apple also introduced a “Mini” version, which has the same features but a smaller 5.4-inch screen and will sell for $699, as well as a “Pro” version with three cameras starting at $999 and a “Pro Max” starting at $1,099 and going up to $1,399.
Apple said all iPhone 12 models in the U.S. will support millimeter wave 5G, the fastest variant of the technology, as well as lower-frequency bands.
Verizon Communications Inc. CEO Hans Vestberg said the phones would work with the carrier’s ‘ultrawideband’ 5G network, designed to alleviate bottlenecks in major cities like New York and Los Angeles, as well as in crowded areas like NFL stadiums.
Pre-orders for the iPhone 12 and iPhone 12 Pro in the U.S. and some other regions begin Oct. 16 and go on sale Oct. 23.
The iPhone Mini and Pro Max will be available for pre-order Nov. 6 and in stores Nov. 13.