Apple released four new iPhone 13 models along with new iPad mini and watches on September 14, Tuesday expanding 5G connectivity and showing off faster chips and sharper cameras without raising the phone’s price.
The Cupertino, California-based company did not announce any blockbuster features or products, but analysts expect customers hanging onto older models like the iPhone X will be eager to upgrade.
Apple said the iPhone 13 will have custom 5G antennae and radio components for faster speeds, and will come in five colours.
The Apple Watch has become a cornerstone of its US $30.6 billion accessories segment, which was up 25 per cent in Apple’s most recent fiscal year even as its iPhone revenue declined slightly. The Series 7 smart watch will feature a larger display and faster charging.
Apple’s iPhones are arguably the best phones available — with responsive performance, regular updates for years, compelling hardware designs, outstanding camera technology, and an ecosystem that appeals to the masses.
The iPhone 13 will have a new chip called the A15 Bionic that enables features like automatically translating text. The phone also has a better display, longer battery life and a Cinematic mode for automatically changing focus while taking videos.
The iPhone is Apple’s most important product, but Apple has rolled out a web of services and other products. The move is seen as locking customers into a system they enjoy – and would find expensive to leave.
We have seen improvements in battery life, advanced multi-camera functionality, and continued improvements to Apple’s iOS. The high-end iPhones are pricey, but Apple’s processor architecture has also proven to be the best in the smartphone world.
FEATURE: Processor: Apple A15 | Display Size: 6.7 inches | Storage Options: 128GB/256GB/512GB/1TB | Rear Cameras: Three 12MP (wide, ultra-wide, telephoto) | Front Camera: 12MP f/2.2 | Colors: Silver, Graphite, Gold, Sierra Blue | Size: 160.8 x 78.1 x 7.65mm | Weight: 240g | Starting Price: $1,099
